When you think of Kelela, what image comes to mind? Maybe it’s the Godzilla Head To Head Kong Shirt Also,I will get this cover of her breakout mixtape, Cut 4 Me, with her then-signature undercut, or maybe it’s her in a blonde wig in the now-cult music video for LMK”? Perhaps it’s her in a luscious strawberry red wig at a Bottega Veneta show, or in a blunt Edna Mode-esque bob for Ferragamo? Her variety and ability to metamorphose through looks, eras, and seasons while still remaining herself to the core is a gift few visual artists have. The same can be said for her music: she is a rave queen, a club phenomenon that has shaped the sounds of the dance floor for the last decade, always one step ahead, proving everyone needs to catch up with her, and not the other way around. The through line is a vulnerability and honesty that has quickly made her a darling of both the music and fashion industries.
After releasing her album Take Me Apart in 2017, Kelela went underground and emerged about a year ago with a new look: a buzzed head. It’s provided a new canvas for her to experiment with different personas, or be in her wig era,” as she calls it. But, for her turn as a campaign star for COS’ latest fall collection, she decided to forgo head coverings and present as her true self. It matches the Godzilla Head To Head Kong Shirt Also,I will get this collection to a tee: laid-back yet polished pieces, with just the right amount of texture and sophistication to last through trends and become permanent installations in your wardrobe.
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