While it’s hard to pick a favorite look from the video, Hunter says a highlight is the white tank top look she wears in the opening scene Beyoncé struts down the street in a Prada tank top, J Brand denim shorts, and red sky high Stuart Weitzman pumps. “The tank actually has rhinestones on it, which not many people know,” says Hunter. “I remember pulling it at the showroom—it was the last thing I grabbed.” Turns out there’s a thoughtful backstory behind why the pair chose the outfit. “We wanted to do something that the kids could emulate and copy,” says Hunter. “Everything we did prior to that was so big and so glamorous, so we wanted to strip it down into something that the kids could emulate. That was important to Beyoncé.” And emulate they did Hunter sees it pop up around Halloween every year. “It’s a blessing to see,” says Hunter.
While they wanted to create an easy (yet striking) look the fans could wear, Hunter and Beyoncé also leaned into more extravagant ensembles for the video. When Beyoncé and Jay Z sing around a street fire scene, for instance, she wears a luxe Roberto Cavalli fur when striking poses on the rooftop, she wears a slinky green Gucci number, with piles of jewelry. But one of the most fabulous fashion moments is near the end, when Beyoncé and her backup dancers sing in front of a giant spinning fan They all wear neon bright, color blocked Versace looks, which were hot off the Italian label’s spring 2003 runway at the time. “Donatella [Versace] sent us the whole collection,” says Hunter. “We wanted to create a whole fashion moment around it.”Video Sony Music Entertainment
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