It’s a feeling that you can’t get from the mindless scroll of The RealReal or overnight delivery from Net a Porter in those sterile vans. The internet has consumed us all, and shopping has largely become a solo, screen aided activity. And in a way, it feels lonely. In my own life, there are rarely any shopping bags. The corner of my kitchen is a sepulcher of sliced and diced brown boxes that once held vintage clothes that I bought from eBay or Poshmark don’t spark the same joy. Sometimes, I’ll receive a gift from a brand, glamorously messengered over in a branded shopping bag a small cry of, “We’re here! Remember us?” With a shopping bag, everyone is on a mission. Everyone is in a moment. Present. Perhaps, the idea of physically shopping and the booty that comes with that act represents another dimension a temporary reprieve from boring responsibilities and reality.
I don’t think I am living when I am buying online. Am I having an experience when I shop via the Internet? No, I’m plugging in my credit card behind a screen and tracking DHL shipment on my phone. I always say clothes should have a story. I can muse on and on about the history of a Tom Ford era Gucci skirt I got online for a discounted steal, but how much story can a piece of clothing have when it’s plucked from an LED screen? Suddenly I’m craving clothes that have my own memories attached to them. I felt like I was on a high with this massive shopping bag on my arm that somehow propelled me further into the city. There was so much space to fill so much to see. This evening, Pharrell Williams presented his first collection as the creative director of Louis Vuitton menswear during Paris Fashion Week, and the spring 2024 offering didn’t disappoint. Among the 74 looks, there were some great short suits, checkered bags, and dramatic chapeaus. Taking in the new styles from the front row were celebrities such as Kim Kardashian, Jay Z and Beyoncé, Rihanna and A$AP Rocky, Jared Leto, and Zendaya—all dressed to impress. Who took the biggest fashion risk? Kardashian, for sure. For the affair, Kardashian wore the new digitized camo print introduced in the spring 2024 collection. She paired an athletic style bra top with leggings—she’s the queen of athleisure, after all—but it was her big, fuzzy camo fanny pack that truly stole the show. The accessory serves as a more fashion forward take on the retro bag that all of the dads loved wearing in the ’80s. (It’s also a smart choice for the setting, given it’s completely hands free. Perfect for capturing content during the show!). Completing the outfit were her sky high PVC heels, because she’s just always gotta make the look glam—even when rocking a ginormous bum bag.
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